Social Learning Theory
Social learning theory was initially proposed by Bandura in 1963 and detailed in 1977.
Albert Bandura’s social learning theory stress on the consequentiality of observation and modeling the comportments, postures, and emotional reactions of others. Bandura (1977) states, "Learning would be exceedingly laborious, not to mention hazardous, if people had to rely solely on the effects of their own actions to inform them what to do. Fortunately, most human behavior is learned observationally through modeling or from observing others one forms an idea of how new behaviors are performed, and on later occasions this coded information serves as a guide for action." A cognitive process that takes place in a social context where it is not purely behavioral.
Attention is needed in social learing for a person observes, recollect the observed deportment, capacity to imitate the behavior , and motivation to act the same way. Bandura also had outlined three types of modeling concepts. Social learning was used to explain aggression and criminal behavior sociologists. (Bandura, 1973).
First step is attention. To learn something, an individual should pay attention . If there is any distraction on observer’s attention, it might cause negative effects on the observational learning. In a model fascinating or in a novel perspective to the circumstances the individual much more obligated to commit their full attention regarding taking in. Second is retention which is an important part of the learning process. This shows the ability of an individual to store information, to force up data later and follow up on it is basic to observational taking in despite the fact that maintenance could be influenced by various variables. (Cherry, 2014)
Furthermore, follow up with the modeling process of reproduce. As an individual had paid attention to a model and retained information, the individual able to recall the observation and start reproducing...