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Bsa 310 Wk1 Individual Essay

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Kudler Frequent Shopper Program
September 23, 2013

Kudler Frequent Shopper Program
Kudler Fine Foods is looking to develop a new frequent shopper program. The object of this new program is to track the purchases of individual customer’s to award loyalty points through a partnership for redemption such as airline first-class upgrades, high end gift items, or other specialty foods. When developing a new frequent shopper program the potential legal, ethical, and information security concerns must be identified as well as the cost related to these issues. Once these issues are understood and dealt with this frequent shopper program will greatly benefit Kudler Fine Foods.
When adding any type of new program or system to a business the legal aspects of the new addition must be addressed. Every business has to operate under the rules of law and Kudler Fine Food is no different. The company will be dealing with the customer’s personal information with the new frequent shopper program. Some examples of the personal data that will be collected for this program are the customer’s name, credit card information, address, email address, and other types of financial information. By law this information must be protected under the Federal Trade Commission’s Fair Information Practice Principles. This is a set of standards governing the collection and use of personal data and addressing issues of privacy and accuracy (Federal Trade Commission, 2012). The five Fair Information Practice Principles are:
  * Notice/Awareness
  * Choice/Consent
  * Access/Participation
  * Integrity/Security
  * Enforcement/Redress
These principles must be followed in order to protect Kudler Fine Foods and failure to do so could have costly legal consequences.   Since the new frequent shopper program will be considered E-Commerce there are laws that have to be adhered to. The Federal Trade Commission regulates E-Commerce as well. These regulations deal with the customer’s...

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