BUS 582 Zhenxuan Ma Zichen Sheng
We believe every child has an opportunity to get a better future.
Solid commanding of the essential learning skills.
KUMON’s after-school math and reading enrichment program.
Points of Difference
Focus on providing professional education of Math and Reading skills to customers.
Focus on building and enhancing students self-
Focus on studying beyond school grade. Focus on franchises business model.
In KUMON education centers, Instructor would not give group lecture but focus on nurturing children’s self-learning ability. Students are trained to complete the whole study flow smoothly independently. Children will be full of courage and strength to pursuit their dreams after they master the knowledge and possess the problem solving skill.
With the continuous study and improvement in KUMON, every student can study beyond school grade as long as he or she can make it. KUMON believes that studying beyond the school grade is necessary to maintain children’s confidence in their future study and the competitiveness.
Aim of Environmental Scanning
The main purpose of our environmental scanning is
for exploring and interpreting the external environment, then help marketers to understand the
main trends and drivers of change and the possibly future impact on KUMON.
According to the robust information to build a long
term context for strategic planning.
CULTURAL AND SOCIAL FACTORS
Generally speaking, people have attached great
importance to education in United States nowadays.
White people and Asia-Americans are interested about after-school study.
The education has been more emphasized recently by
Hispanic and African-Americans.